Who's Who in
Business Academia

Yi-Wen Chien

Academic Title: Associate Professor

Name: Yi-Wen Chien

 

Department: Department of Business Administration

Department Website: http://www.management.ntu.edu.tw/en/BA/teachers

Institution: National Taiwan University

 

Address: No. 1, Section 4, Roosevelt Rd
Da’an District
Taipei
Taiwan

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Consumer Psychology
Consumer Information Process
Deviation of Product Decision
Consumer Attitude and Decision Theory

 

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