Who's Who in
Business Academia

Andrew A. Mitchell

Academic Title: Professor

Name: Andrew A. Mitchell

 

Department: Department Of Marketing

Department Website: http://www.rotman.utoronto.ca/marketing/

Institution: University of Toronto

 

Address: 105 St. George Street
Toronto, Ontario M5S 3E6
Canada

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Teaches Ph.D. Seminars in Consumer Behaviour and Behavioural Research Methods in Marketing. Current research interests include consumer judgments and decision making, self-control processes, effect of implicit and explicit attitudes on choice, effect of goals on consumer judgments and choice and the effect of nonconscious processes on judgments and choice.

 

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