Who's Who in
Business Academia

Roy Howell

Academic Title: Professor

Name: Roy Howell

 

Department: Department of Marketing

Department Website: http://marketing.ba.ttu.edu/

Institution: Texas Tech University

 

Address: 8th Floor
Lubbock, Texas 79409-2101

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: His research interests are in the areas of Marketing Strategy and Research Methods, particularly structural equation modeling and measurement. He teaches Marketing Management, Marketing Strategy, and Theory Testing.

 

---

Start A New Search

If you are a faculty member and are not presently included in our Who's Who in Academia, you may submit a request to be added.

If you are currently included in our database and have previously established an account, you can update any of the information shown in your record.