Who's Who in
Business Academia

    Desmond (Ho-Fu) Lo

  • Assistant Professor
  • Desmond (Ho-Fu) Lo
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  • Marketing
  • http://business.scu.edu/marketing/default.htm
  • Santa Clara University
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  • 500 El Camino Real
    Santa Clara, California 95053
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  • Contact by e-mail?
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  • Professor Lo's research interests include contracting in distribution channels, business marketing, salesforce management, and organizational governance. His research papers are published in the Journal of Marketing Research, Quantitative Marketing and Economics, Organization Science, the Strategic Management Journal, and the Journal of Law, Economics, & Organization. He has taught courses in marketing management, marketing strategy, distribution channels, and business marketing at the undergraduate and graduate levels.
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