Who's Who in
Business Academia

Roger Bailey

Academic Title: Assistant Professor

Name: Roger Bailey

 

Department: Marketing & Logistics

Department Website: http://fisher.osu.edu/marketing/

Institution: Ohio State University

 

Address: 2100 Neil Avenue
Columbus, Ohio 43210-1144

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Roger Bailey's research focuses on the application of structural models built from microeconomic principles to marketing problems. More specifically, he is interested in consumer heterogeneity and its effects on demand, investigating the structure of markets, and the identification of niche markets and/or unmet demand.

 

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