Who's Who in
Business Academia

Fernando R. Jiménez Arévalo

Academic Title: Assistant Professor

Name: Fernando R. Jiménez Arévalo

 

Department: Department of Marketing and Management

Department Website: http://www.utep.edu/coba/mkt_mgt/

Institution: University of Texas, El Paso

 

Address: 500 West University Avenue
El Paso, Texas 79968-0539

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: I am interested in understanding how customer participation in the value creation process influences firm outcomes. My research involves attachment, co-creation, and the innovation of goods and services. In addition, I am interested in international topics such as consumer acculturation, bilingual consumers, and international service adoption

 

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