Siva Balasubramanian
Harold L. Stuart Professor of Marketing
Associate Dean and Director, PhD Program
Siva Balasubramanian
http://www.stuart.iit.edu/about/faculty/siva_balas.shtml
Stuart Graduate School of Business
http://www.stuart.iit.edu/
Illinois Institute of Technology
565 W. Adams Street
Chicago, Illinois 60661
Ph.D
1986
SUNY at Buffalo
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Innovation Diffusion; Information Search; Advertising and Promotion; Research Methods
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