Who's Who in
Business Academia

    Laurel Anderson

  • Associate Professor
  • Laurel Anderson
  •  
  • School of Management
  • http://www.west.asu.edu/som/
  • Arizona State University, West
  •  
  • 4701 W. Thunderbird Road,
    PO Box 37100
    Phoenix, Arizona 85069-7100
  •  
  • Ph.D.
  • 1982
  • Arizona State University
  •  
  • Contact by e-mail?
  •  
  • Creativity and innovation, New product development, entrepreneurship, Interpretive methodologies - voice of the consumer, Cultural analysis, Cross cultural negotiations, Symbolism, Sustainability.
  •  

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