Who's Who in
Business Academia

Scot Burton

Academic Title: Professor

Administrative Title: Wal-Mart Chair in Marketing

Name: Scot Burton

 

Department: Department of Marketing and Transportation

Department Website: http://waltoncollege.uark.edu/MKTT/default.asp

Institution: University of Arkansas - Fayetteville

 

Address: Business Building 302
1 University of Arkansas
Fayetteville, Arkansas 72701-1201

 

Highest Degree: PhD

Date of Degree: 1983

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: • Consumer Price Perceptions
• Consumer Response to Advertising and Sales Promotion
• Public Policy as it Pertains to Consumer Behavior Issues
• Measurement in Survey Research

 

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