Who's Who in
Business Academia

Maureen Morrin

Academic Title: Associate Professor of Marketing

Name: Maureen Morrin

 

Department: School of Business at Camden

Department Website: http://camden-sbc.rutgers.edu

Institution: Rutgers University at Camden

 

Address: 227 Penn Street
Camden, New Jersey 08102-1656

 

Highest Degree: PhD

Date of Degree: 1994

Degree Institution: New York University

 

E-mail: Contact by e-mail?

 

Expertise: Consumer decision-making
attention and memory for brand names
brand name dilution
confusion and protection
ambient scent

 

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