Who's Who in
Business Academia

Junhong CHU

Academic Title: Professor

Administrative Title: Associate Director

Name: Junhong CHU

 

Department: Department of Marketing

Department Website: https://www.fbe.hku.hk/academic-areas/marketing

Institution: The University of Hong Kong

 

Address: Pok Fu Lam
Hong Kong

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: I am an empirical modeler and work on big data, doing empirical industrial organization and structural modeling research. I am interested in platforms and the sharing economy, e-Commerce, and social media. I employ both the classical approach and Bayesian approach to study consumer and firm behavior and interactions between agents in these businesses.

 

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