Who's Who in
Business Academia

Thomas K. B. Koo

Academic Title: Assistant Professor

Name: Thomas K. B. Koo

 

Department: School of Business Administration

Department Website: http://sba.management.dal.ca/

Institution: Dalhousie University

 

Address: Dalhousie University
Halifax, Nova Scotia B3H 3J5
Canada

 

Highest Degree:

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E-mail: Contact by e-mail?

 

Expertise: Dr. Koo’s research interests lie at the intersection of technology in marketing and customer experience. His research explores the implications of language used in digital/online communication, as well as the impact of technology, including generative artificial intelligence, on consumers and their well-being.

 

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