Who's Who in
Business Academia

Wasim Ahmed

Academic Title: Lecturer

Name: Wasim Ahmed

 

Department: Newcastle Business School

Department Website: https://www.northumbria.ac.uk/about-us/our-staff/?sec=newcas...

Institution: Northumbria University

 

Address: Newcastle City Campus
2 Ellison Pl
Newcastle upon Tyne
United Kingdom

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Digital marketing, social media and analytics
Digital health and care
Social media influence in relation to brand marketing on social media
Network structures on social media for emerging events and brands
Consumers views on social media during brand crisis as well as long term impact
Social media marketing for health promotion
Consumer intelligence
Social media analytics in relation to sport

 

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