Job ID: 217028

Lecturer in Global Marketing Management

Tufts University

  • Jul. 7, 2023
 
  • Lecturer in Global Marketing Management
  • The Fletcher School of Law & Diplomacy
  • Tufts University
    Medford, MA
 
  • Open until filled
  • Available immediately
  •  
 
  • Lecturer/Instructor
  • Marketing
 
 

Established in 1933 as the first exclusively graduate school of international affairs in the United States, The Fletcher School faculty is multi-disciplinary, with a focus on preparing tomorrow’s leaders with a global perspective. The School undertakes research and prepares masters and doctoral students to use the latest political, business, economic, and legal thinking, among others, to generate pragmatic policies or make executive decisions that will successfully shape global events. Tufts University is a world-renowned research university dedicated to the creation and application of knowledge.

The Fletcher School seeks to hire for a Global Marketing Management Lecturer for the Fall 2023 term in the Master of Global Business Administration (GBA) program.  

Program overview 

The Fletcher School’s Master of Global Business Administration is an online program that combines core business courses with international relations, economics, and law courses. Students in the program are mid-career, averaging 38 years old, and they come from a wide array of sectors including business, NGOs, military, and public service. 

The courses in the program run for a traditional 13-week semester, and each week students watch about 90 minutes of recorded content followed by a 90-minute live class session held over Zoom. The live sessions are interactive and engaging, making connections between the recorded sessions and readings though active discussion, breakout rooms, and review of videos when needed. The recorded course content, course structure, and syllabi have already been created; this position is designed to teach and facilitate the live class sessions only. 

Responsibilities for the position include:

  • Prepare for the course by watching all recorded videos, reviewing the syllabus and readings, and coordinating with the faculty member who designed the class
  • Participate in trainings about the online platform and technology used for the program
  • Conduct a weekly 90-minute live class session for thirteen weeks, to be offered either during a weekday evening or Saturday morning (eastern time)
  • Identify guest and external speakers as necessary
  • Conduct a mid-semester course evaluation to get feedback from students 
  • Prepare, grade, and offer feedback on problem sets, exams, papers and other deliverables as outlined in the syllabus
  • Assign final grades for each student. 
  • Conduct weekly office hours and engage with students regularly to ensure a high-touch learning experience
  • Provide feedback to program administration about possible enhancements to the course

Specific Course Details: Global Marketing Management 

We seek a lecturer for the Global Marketing Management course for the fall term (September - December 2023). This is a course that addresses the strategic, managerial, organizational, ethical, societal, environmental, and global dimensions of marketing decision-making. Students are guided to think comprehensively, responsibly, and effectively about marketing management while nurturing contextual marketing intelligence and developing actionable tactics. Objectives of the course are to sharpen skills in marketing decision making, problem diagnosis, and management, to apply fundamental marketing concepts,  to improve familiarity and understanding of institutional marketing knowledge, and to provide a forum to formulate, present, and defend marketing ideas and recommendations. This course serves as an elective course for GBA students. 

The successful candidate will be responsible for teaching in the GBA program.  The Fletcher School’s faculty is multi-disciplinary, with a focus on preparing tomorrow’s leaders with a global perspective. The successful candidate should be prepared and eager to participate in this School-wide interdisciplinary dialogue. The School undertakes research and prepares master’s and doctoral students to use the latest legal, political, economic, business, and other analytical tools, to generate pragmatic policies and make decisions that will successfully shape global events.  In addition to the Master’s in Law & Diplomacy (MALD) and Master’s in Global Affairs (MGA), the Fletcher School also offers a Master’s in International Law (LLM), a Master’s in International Business (MIB), a Master’s in Global Business Administration (GBA), a Global Master of Arts (GMAP), and a PhD.  

 

Qualifications

Candidates must:

1.    Possess a doctoral degree, or related experience, in a field of study relevant to this position. A relevant field of study for this purpose may include marketing, international business, entrepreneurship, strategic management or related fields; 

  1. Possess experience in global marketing, decision making, strategic planning, segmenting, targeting, positioning, branding, new product development, pricing, consumer behavior, digital marketing, and market research 

The Fletcher School particularly seeks candidates with expertise in teaching at the graduate level.

 

Application Instructions

Candidates should submit the following:

1.     Cover letter, which should include a personal statement outlining your qualifications and particular interest in the position;

2.    Curriculum Vitae;

3.    List of at least two references;

4.    Previous student teaching evaluations (if available);

5.    Diversity Statement. 

The search committee will begin reviewing applications on July 15, 2023, and will continue reviewing until the position is filled.  Applicants from under-represented groups are encouraged to apply. 

 

Applications can be submitted via Interfolio at http://apply.interfolio.com/127623.  Inquiries about the position should be addressed to Bhaskar Chakravorti at Bhaskar.Chakravorti@tufts.edu

 

All offers of employment are contingent upon the completion of a background check and meeting the University’s current COVID-19 vaccination requirements.

For more information about The Fletcher School at Tufts University, please visit: fletcher.tufts.edu.


  • Tufts University, founded in 1852, prioritizes quality teaching, highly competitive basic and applied research, and a commitment to active citizenship locally, regionally, and globally. Tufts University has also committed to becoming an anti-racist institution and prides itself on the continuous improvement of diversity, equity and inclusion work. Current and prospective employees of the university are expected to have and continuously develop skill in, and disposition for, positively engaging with a diverse population of faculty, staff, and students. Tufts University is an Equal Opportunity/Affirmative Action Employer. We are committed to increasing the diversity of our faculty and staff and fostering their success when hired. Members of underrepresented groups are welcome and strongly encouraged to apply. See the University’s Non-Discrimination statement and policy here https://oeo.tufts.edu/policies-procedures/non-discrimination/. If you are an applicant with a disability who is unable to use our online tools to search and apply for jobs, please contact us by calling the Office of Equal Opportunity (OEO) at 617-627-3298 or at oeo@tufts.edu. Applicants can learn more about requesting reasonable accommodations at https://oeo.tufts.edu/


 
Please reference AcademicKeys.com in your cover letter when
applying for or inquiring about this job announcement.
 

Contact Information

 


  •  

New Search | Previous