Yanfen You, Assistant Professor University of Massachusetts, Amherst Department of Marketing
YAO YU, Assistant Professor University of Massachusetts, Amherst Department of Accounting & Information Systems
Wei Zhang, Assistant Professor University of Massachusetts, Amherst Department of Accounting & Information Systems
Kathy Zilch, Lecturer University of Massachusetts, Amherst Eugene M. Isenberg School of Management
Yi Zou, Assistant Professor University of Massachusetts, Amherst Department of Finance and Operations Management
Jake Zucker, Lecturer University of Massachusetts, Amherst Eugene M. Isenberg School of Management

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